Re-listing enforcement that breaks the whack-a-mole cycle

Taking a knockoff down is easy. Keeping it down is the job.

DupeHunterHQ hunts counterfeit re-listings on Amazon, Walmart, and TikTok Shop. Every seller we remove goes on a permanent watch list, and the moment a dupe reappears under a new listing or account, we file again with the full case history attached, until staying down is easier than coming back.

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How does DupeHunterHQ work?

1. We find the fakes

Daily scans of Amazon, Walmart, and TikTok Shop match your catalog against live listings, including TikTok livestream sellers.

2. We file the takedowns

Every confirmed counterfeit is filed through the platform's official channel, with evidence formatted to its rules, and tracked to resolution.

3. We keep them down

Removed sellers go on a permanent watch list. Re-listings are caught in hours and re-filed with the full case history attached.

Why do takedowns alone fail?

Counterfeit sellers treat a takedown as a cost of doing business. The same product goes back up under a new listing within days, sometimes under a new account. One-time removal feels like progress while the seller's revenue barely blips. Enforcement only works when re-listing gets harder each time.

How does the watch list work?

Every removed seller, product, and image goes into a permanent watch profile for your brand. Daily scans across Amazon, Walmart, and TikTok Shop match new listings against those profiles, so a returning dupe is flagged in hours, not the next time someone happens to search.

What makes repeat filings stronger?

History. A re-filed complaint that includes the seller's prior removals tells the platform this is a repeat offender, not a first-time dispute. Repeat-offender cases get faster action and harsher penalties, up to account termination. We build that record automatically.

How does DupeHunterHQ compare to a typical IP law firm?

DupeHunterHQTypical IP law firm
Daily monitoring of Amazon, Walmart, and TikTok ShopYesNo
Takedowns filed and tracked for youYesYes
TikTok livestream seller coverageYesNo
Permanent re-listing watchYesNo
Flat monthly subscriptionYesNo

Frequently asked questions

Which marketplaces do you cover?

Amazon, Walmart Marketplace, and TikTok Shop, including TikTok livestream sellers, who are among the most aggressive re-listers. One subscription covers all three.

Do you handle the first takedowns too, or only re-listings?

Both. Full enforcement: find the counterfeit, file the takedown, then keep the seller on watch permanently. The re-listing focus is what makes the whole program actually work.

How long does a seller stay on the watch list?

Permanently. A seller who counterfeited you once is a lifetime risk, and the watch profile never expires. If they go quiet for a year and come back, the case history is still attached.

What do you need to start?

Your catalog, brand assets, and trademark or copyright registrations. If you have already done takedowns in the past, share that history and we seed your watch profiles with those sellers immediately.

How do we know it is working?

The weekly report shows a number that matters: active counterfeit listings over time. For brands that stick with the cycle, that line goes down and stays down, because re-listing stops paying.

From the blog

Counterfeits on Walmart Marketplace: what brands miss

Yes, and awareness lags reality by years. Walmart's third-party marketplace opened the door to the same seller networks that work Amazon, an...

Your first counterfeit takedown: a step by step playbook

Not every lookalike is actionable. The clean cases are stolen photography, brand name misuse, cloned packaging, and replicas passed off as g...

Who we protect

Fashion and Apparel

Fashion is the most counterfeited category in ecommerce. Designs that trend get copied within weeks, and the fakes ride your exact...

Beauty and Cosmetics

Counterfeit beauty products are a safety problem, not just a revenue problem. Fakes with unknown ingredients trigger bad reviews, ...

Supplements and Wellness

Supplement counterfeits copy your label and fill the capsules with whatever is cheap. Buyers who feel nothing, or feel worse, blam...

Consumer Electronics

Electronics knockoffs clone industrial design and packaging, then undercut on price with inferior components. The returns and safe...

See all verticals we cover, compare alternatives to DupeHunterHQ, or look up terms in the counterfeit enforcement glossary.